Discover Lake Brienz Like Never Before
Experience the thrill of adventure or the calm of the lake with our family-run tours, watersports, and iconic gifts.
Discover Lake Brienz Like Never Before
Erlebe den Nervenkitzel des Abenteuers oder die Ruhe des Sees mit unseren familiengefĂĽhrten Touren, Wassersportangeboten und einzigartigen Souvenirs.
Family-Owned Since 1978
Nestled in the heart of Interlaken, the Swiss Alpine Shop blends tradition with adventure.
From iconic souvenirs to thrilling lake tours, we’ve welcomed visitors from around the world with genuine Swiss hospitality.
OUR SERVICES
Adventures on Lake Brienz Tours, Watersports & More
Boat Tours
Discover Lake Brienz with exclusive, guided boat tours—perfect for sightseeing, photos, and summer swims.
Learn more
Watersport Activities
Get active with thrilling 15-minute sessions of waterskiing, wakeboarding, wakesurfing, wakefoiling, or tubing.
Group & Family Rentals
Book a private boat for your group or family—1 to 8 hours of fun, including gear and a professional driver.
Private Charter Rides
Relax on a scenic ride across Lake Brienz with our private charters—ideal for events, team outings, or leisure days.
Authentic Swiss Souvenirs Carefully Selected Since 1978
From handmade music boxes to traditional watches and cozy apparel, our collection reflects the charm and craftsmanship of Switzerland. Carefully curated since 1978, each item is a piece of Alpine heritage.
Available only in-store in Interlaken.
OUR TEAM
Passionate locals bringing your lake experience to life.
Team Sales
Anita
Merle
Monika
Apple
Claudia
Anita
Merle
Monika
Apple
Claudia
Team Adventure
Andy
Luca
Fabio
Nico
Andy
Luca
Fabio
Nico
Testimonials
What Our Guests Say Real Experiences on Lake Brienz
It was simply fantastic. The view, the water, and the feeling of wake surfing were indescribably beautiful. I’ll definitely be back.
Lina
It was a wonderful and unforgettable experience wakesurfing on Lake Brienz. It simply makes me happy to be standing on the board on the lake and enjoying the beautiful weather.
Romina
It was incredibly cool to stand completely free on the board in the middle of the beautiful Lake Brienz and surf over the waves.
Alicia
Ready to explore Lake Brienz or ride the waves?
Plan your unforgettable Swiss adventure today.
